Archive for February, 2006

How Does Google Optimise For Best Paying Ads

How Does Google Optimise For Best Paying Ads
Scurramunga

If you subscribe to the premise as I do regarding MFA’s being low payers then maybe you may have asked yourself this question. Google maintains that only the best paying ads are chosen for the premium position with an ad block or a page of ad blocks. So what gives every time a see an MFA in top spot and a legit advertiser taking last position? Looking at the structure of my page code I know it’s not the placement of my code.
The Google algo must consider many variables besides bidding price before determining placement. On the assumption that Google probably makes no distinction regarding the quality of an advertisers site, poorly paying yet well well targeted MFA’s (from an bots view) may be assumed to be more relevant (thus more benificial to the publisher) because it has the potential to attract more attention.

Yet I know from a human point of view when reading some of these well targeted ads, red flags are flying everywhere as they obviously smell like MFA’s or spam traps.

I can hear the other side of the arguement regarding my premise of low paying MFA’s being flawed. However that begs the question: How do MFA’s make a profit if they do not keep costs low when trying to attract traffic through adwords? I have visited some of these MFA’s and they contain identical ads to my own plus the MFA ads that I had previously barred from my site.

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Hobby Site to Successful Business

G_Smitty

I have been asked to share some of my secrets for a successful Six Figure Income Website.
I started my website as a hobby over 6 years ago. I never thought at the time that it would grow into a successful business. Over the first few years the popularity grew in my little niche but I never really received much of an income. I started with no experience using Front Page and to this day still use Front Page To Keep my 20,000 pages organized. When Adsense came along all the many hours and hard work paid off.

I think the largest factors in my success is the constant addition of new content and updating of old content. I think I have done a great job at giving my visitors a reason to come back. I currently receive over 80,000 unique visitors a week. The single largest factor in my success was when I decides to diversify. I constantly add new content related and unrelated to my original Hobby. I actually started with numerous domain names and hosting services, which became quite expensive. So a few years ago I moved all of the content from all of my sites to my original hobby website.

I have read in past posts that a one man website operation could not earn the income that I earn, that I am not a true webmaster by using Front Page and I should not put all of my eggs in one basket. I am very glad that I didn’t read these posts until after my website was a success.

So in conclusion my advise is to keep your visitors coming back with an easily navigated and updated website, continuously add new content and diversify. Also listen to what Google recommends because it works. I have always concentrated on meeting Google’s requirements for good rankings and did not worry about the other search engines. The funny thing is since I took that approach my Website is equally ranked on all search engines even though 80% of my traffic from search engines is from Google.

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